Inline, the sidel customer-facing magazine which is fully dedicated to pet, has won yet another award with the announcement that it has achieved gold in the 2015 stevie® international business awards.
16 December 2015
12/01/2016
The magazine, which is published in seven languages anddistributed worldwide to more than 10,000 stakeholders in thebeverage industry, covers a wide range of current topics relatingto PET as a sustainable liquid packaging solution. Receivinggold in the category 'Best Marketing or Sales Brochure or Kit' isthe latest in a number of awards which include previous Gold andSilver Stevie Awards and a Silver Astrid Award.
Sharing knowledge on beverage industryissues
Nicholas Bloch, Executive Vice President for GroupCommunications at Sidel, said - "It is very rewarding to getrecognition for the quality of the magazine's content from theawards' judges, adding to the positive feedback we receive frombeverage producers who clearly see its value to them. Theobjective of Inline magazine has always been to address the currentissues that we face in the beverage industry and we cover manysubjects: from the latest innovations in PET bottling technology tothe wider challenges such as improving sustainability in beveragepackaging. We also publish case studies on beverage producersfrom all over the world to demonstrate how they are maximising theconsiderable potential that PET offers."
Inline magazine No. 7 was the issue submitted for the 2015Stevie Awards, with articles including an interview with one of theworld's pioneers in PET recycling and a number of case studies,including one on Argentinian company Refres Now which has achieveda 17% reduction in energy consumption through Sidel's biggest everCombi solution for filling carbonated soft drinks. Inlinemagazine is published in both printed and interactive digitalformats, with Issue No. 8 now available. Features in thisissue include a cover story with Joanna Yarbrough, Head ofPackaging Research & Development at Nestlé Waters and a look atthe importance of innovation in staying ahead in the beverageindustry with Isabelle Maillot, Vice President of ProductInnovation at Sidel.
Electronic interactive versions of all Inline magazine issuesare available for tablets via the App store in English, Chinese,French, German, Portuguese, Russian and Spanish.
Truly international representation
The annual Stevie Awards are now in their 12th yearand reward businesses and individuals worldwide in differentcategories. The 2015 awards saw some 3,700 nominations frommore than 60 countries, with more than 200 leading names from allareas of business participating in the judging process whichinvolves four months of preliminary judging before two weeks offinal judging at which the winners are decided.
Further information on PET as a packaging solution is availableat sidel.com/PET.