26/05/2015
Tehran, Iran: Sidel, aglobal provider of liquid packaging solutions, announced today thatit will participate at the upcoming
The event will bring together experts from the agro-foodindustry to exchange expertise and showcase their latest solutions.Sidel will be once again participating and will be presenting itslatest innovations in Water, Juices, and Non-Alcoholic Beer PETpackaging solutions, including its revolutionary SidelMatrixTM System, RightWeight™ bottle concept, and theirexemplary spare parts and design services.
"Sidel started operating in Iran over 30 years ago. Since then,we have worked to expand our presence in the region, and now havean installed base of more than 110 machines including blowers,fillers and labelers, and a customer base of over 35 companies,"said Harbinder Kathuria, Regional Commercial Director for GreaterMiddle East at Sidel. "The Iranian beverage industry shows greatpotential and promise, and we will continue to work towardsbuilding stronger relationships, furthering our presence, andproviding more solutions to our customers - present andfuture."
Sidel mainly operates in the bottled water, juices, andnon-alcoholic beer categories in Iran, with water being thepreferred beverage of choice. As perEuromonitor,it was stated thatin 2014, over 943.6 million liters of water were sold and isexpected to grow at a Compound Annual Growth Rate (CAGR) of 12.4per cent by 2019. This trend is closely followed by Juices, whichrecorded 757.4 millions liters sold in 2014, and an expected CAGRof 9.5 per cent by 2019. In 2014 alone, consumer expenditure onmineral water, soft drinks, fruit and vegetable juices was recordedat 1 billion USD, showing the immense growth in the market.
Iran Food + Bev Tec is the biggest agro food event in Iran,which provides a promising outlook for businesses and exhibitiors.Taking place in conjunction with Iran food + hospitality, and IranAgro, the event is expecting over 30,000 attendees from Austria,China, France, Germany, India, Italy and Turkey. The Sidel boothwill be located in the French Pavilion, Hall No. 38, Booth No.04.4.