Sidel’s safety net for RTD Beverages
Sidel Predis™ ensures the quality of both premium water and iced teas produced by American company RTD Beverages.
A pristine product
RTD Beverages called on Sidel to design, supply and supervise the installation of a line that included a Combi (SBO 14 Universal & Eurotronica FM-S) with Predis. RTD Beverage's President Wm B. Reily IV was adamant that the "entire project would be managed by one provider with the guarantee of a pristine product". The US company's iced tea is the second largest brand sold in the USA and RTD also produces a natural, artesian water, Evamor™.
After Hurricane Katrina, RTD's production-site was relocated to ensure a safe product. The company wanted to bottle at the highest level and made it a prerequisite that the product was even more sanitary than required by law. Sidel's Engineering and Conveying (E&C) unit worked closely with RTD to ensure the best layout, which was designed toanticipate growth and simplify future expansion. Versatility and changeover times were key factors for President Wm. B Reily IV as well as sanitation. He comments that "an all in one, blower and filler, has less chance of contamination".
The new bottle design for water product Evamor™ was critical. Sidel's Packaging & Tooling Centre developed the shape with RTD, as the company wanted it to look and feel like a premium product for its re-launch. Soon after the line was completed, the company planned to expand to a larger bottle and to produce ready-to-drink Luzianne™ tea on the same line. For this, it is again important to conduct production in a pristine environment. Sidel also collaborated in the redesign of the Luzianne™ Iced Tea product, designing a bottle with no panels and creating the look and feel of a neo-classical column.
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